Created a layered performance support system that helped teams navigate a growing product assortment, enabling faster decision-making, more consistent recommendations, and greater confidence in customer interactions.
OPPORTUNITY:
As the Nike Training leggings assortment expanded, teams needed to quickly identify the right product for different athletes and use cases. Product information was available, but it wasn't optimized for real-world decision-making, leading to inconsistent recommendations and varying levels of confidence across teams.
As the Nike Training leggings assortment expanded, teams needed to quickly identify the right product for different athletes and use cases. Product information was available, but it wasn't optimized for real-world decision-making, leading to inconsistent recommendations and varying levels of confidence across teams.
SOLUTION:
Designed a suite of performance support tools that complemented formal training and provided guidance at the point of need. The solution included a product comparison matrix for side-by-side evaluation, a decision tree that simplified product selection, and a quick-reference guide that reinforced key talking points. Together, these tools transformed complex product information into clear, actionable resources that improved usability, accelerated decision-making, and supported more consistent consumer recommendations.
Designed a suite of performance support tools that complemented formal training and provided guidance at the point of need. The solution included a product comparison matrix for side-by-side evaluation, a decision tree that simplified product selection, and a quick-reference guide that reinforced key talking points. Together, these tools transformed complex product information into clear, actionable resources that improved usability, accelerated decision-making, and supported more consistent consumer recommendations.