KIDS - SUMMER
Drawing inspiration from the carefree spirit of summer, we embraced the full spectrum of play that defines both lifestyle and performance. The “Play All Day” concept was built around several micro-stories, each with its own unique narrative. I found a location that allowed us to capture all six stories in a single day of shooting. From basketball courts to fishing docks, I ensured that each story was told with intention and care. One of my strengths as an Art Director is my ability to meticulously plan the schedule. On days like this, that skill is crucial; I crafted a schedule that seamlessly integrated the five models into all six stories, maximizing both our resources and budget. Photographed by Kate Moore. Styled by Katie Simon.
LEAD ART DIRECTOR: CONCEPT, CREATIVE BRIEF, LOCATION, PROP DIRECTION, SHOTLIST, ON-SET DIRECTION, POST
